360º Music Video CHANGE INIT for german electronic music producer CLEO AD
CLIENT: CLEO AD
YEAR: 2024
ROLE: ART DIRECTION, 3D ANIMATION, AI IMAGERY
YEAR: 2024
ROLE: ART DIRECTION, 3D ANIMATION, AI IMAGERY
The 360-degree music video CHANGE INIT explores nostalgia in the digital age, focusing on how technology shapes memories and emotions. Blending elements of digital decay, artificial intelligence, and evolving communication, it reinterprets past aesthetics through AI-generated visuals and immersive world-building.
The soundtrack comes from Cleo AD, a Leipzig-based electronic music producer, whose album Sudden Life plays with contrasts between uplifting and haunting tones, mirroring the duality of nostalgia.
Created in Unreal Engine 5, the project combines 3D landscapes with Stable Diffusion for AI-generated textures. The 360-degree format enhances immersion, surrounding viewers with shifting memories and digital landscapes.
Supervised by Prof. Jonas Hansen
Music: CLEO AD
Label: Yukuwax
